In Focus Marketing Summit

In Focus Marketing Summit

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A Marketing Workshop


for Photographers

Join the waitlist so you can be the first to find out about 2022 Summit dates!


Join the Waitlist!
 
 

A Marketing Workshop


for Photographers

Join the waitlist so you can be the first to find out about 2022 Summit dates!


Join the Waitlist!
 
Jasmine Norris-Dixson

 

Jasmine Norris Photography


I’m Jasmine—a wedding photographer and world explorer who enjoys too much gummy candy! Most days, you can find me curled up on the couch with my husband...
 
Victoria Rayburn

 

Victoria Rayburn Photography


I’m Victoria Rayburn—a wedding photographer in Lafayette, Indiana. When I’m not behind my camera or computer, you’ll likely find me with a book in one hand, a La Croix in the other, and my goldendoodle (Hattie)...
 
Jasmine Norris-Dixson

Jasmine Norris Photography


I’m Jasmine—a wedding photographer and world explorer who enjoys too much gummy candy! Most days, you can find me curled up on the couch with my husband...
 
Victoria Rayburn

Victoria Rayburn Photography


I’m Victoria Rayburn—a family and wedding photographer in Lafayette, Indiana. When I’m not behind my camera or computer, you’ll likely find me with a book in one hand, a La Croix in the other, and my goldendoodle (Hattie)...
Jasmine Norris-Dixson

Jasmine Norris Photography


I’m Jasmine—a wedding photographer and world explorer who enjoys too much gummy candy! Most days, you can find me curled up on the couch with my husband...
Victoria Rayburn

Victoria Rayburn Photography


I’m Victoria Rayburn—a wedding photographer in Lafayette, Indiana. When I’m not behind my camera or computer, you’ll likely find me with a book in one hand, a La Croix in the other, and my goldendoodle (Hattie)...
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Being a good photographer is not enough to run a successful photography business.


You’re likely a photographer because you’re a creative who loves people and telling their stories. You probably enjoy playing with light (natural or off camera), get excited about styling flatlays, are constantly studying posing and composition, and are an expert at making your photos more interesting with framing and layering.

You’re great behind the camera and you produce images that you’re proud of. (Or, at least you’re getting there. We all have room for improvement!) That’s great! But, can we be honest with you for a second? Being a good—even a great or the best—photographer is not enough to run a successful photography business.
 

Click to continue reading . . .
For your business to thrive, you need to:

  1. Identify your ideal clients (the people you are best suited to serve and love working with).
  2. Have marketing strategies in place that allow you to reach your ideal clients and convert them into paying customers.
  3. Serve your clients' socks off so they sing your praises, keep coming back, and send you referrals!


Luckily, we live in a time where it is easier to reach our ideal clients than ever before because of the internet. Between websites, social media, and other online tools, you can get your work in front of your ideal customers for practically nothing!

But, how do you get started? How do you identify your ideal clients and reach them? Which marketing strategies actually work?

These are the questions we (Jasmine Norris-Dixon and Victoria Rayburn) are going to answer at the In Focus Marketing Summit—a marketing workshop for photographers in Indianapolis, Indiana!

Now, this workshop is a little different than most workshops, because we don’t simply want to give you information; we want you to have time to implement a lot of what you learn before going back to the distractions and busyness of real life.

Basically, you’re invited to spend 2.5 days focusing on nothing but your business and getting things done!

2021 dates are TBD, but we'll kick off on a Thursday evening in February with appetizers, cocktails, and an ice breaker and then dive right into the content.

Then, you’ll spend two full days and nights in community with other photographers discussing and working on website development, social media, SEO, publishing your work, content marketing, branding, and so much more!

When you leave the Summit, you’ll have marketing strategies to help your business thrive, tasks crossed off your to-do list, and a community of photographers whom you can call friends!

So, what are you waiting for? Join the waitlist!

 

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Being a good photographer is not enough to run a successful photography business.


You’re likely a photographer because you’re a creative who loves people and telling their stories. You probably enjoy playing with light (natural or off camera), get excited about styling flatlays, are constantly studying posing and composition, and are an expert at making your photos more interesting with framing and layering.

You’re great behind the camera and you produce images that you’re proud of. (Or, at least you’re getting there. We all have room for improvement!) That’s great! But, can we be honest with you for a second? Being a good—even a great or the best—photographer is not enough to run a successful photography business.

Click to continue reading . . .
For your business to thrive, you need to:

  1. Identify your ideal clients (the people you are best suited to serve and love working with).
  2. Have marketing strategies in place that allow you to reach your ideal clients and convert them into paying customers.
  3. Serve your clients' socks off so they sing your praises, keep coming back, and send you referrals!


Luckily, we live in a time where it is easier to reach our ideal clients than ever before because of the internet. Between websites, social media, and other online tools, you can get your work in front of your ideal customers for practically nothing!

But, how do you get started? How do you identify your ideal clients and reach them? Which marketing strategies actually work?

These are the questions we (Jasmine Norris-Dixon and Victoria Rayburn) are going to answer at the In Focus Marketing Summit—a marketing workshop for photographers in Lafayette, Indiana!

2021 dates are TBD, but we'll kick off on a Thursday evening in February with with appetizers and cocktails. Then, we’ll spend two days discussing strategies to help you book your ideal clients. We’ll cover website development, social media, SEO, publishing, content marketing, branding, and so much more!

When you leave, you’ll have tips and strategies to help your business thrive, as well as a community of photographers whom you can call friends!

So, what are you waiting for? Join the waitlist!


Hear what photographers

who've attended the Summit have to say!


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Schedule

In Focus Marketing Summit Session Schedule


Join the Waitlist!
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Schedule

In Focus Marketing Summit Session Schedule


Jon the Waitlist!
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What's included?

When you attend the In Focus Marketing Summit, you'll receive:



  • Two full days and one evening dedicated to focusing on your business without distractions
  • Two nights in a cozy Indianapolis Airbnb
  • All meals (appetizers on Thursday; B, L, & D on Friday; and B & L on Saturday)
  • Access to all slides after the workshop
  • Jasmine’s guide on getting published
  • Victoria’s guide for identifying long-tail keywords
  • Headshots of your lovely self
  • Exclusive access to the In Focus Marketing Summit Facebook Group
  • Marketing tactics that will help your business grow
  • A community of photographers who want you to succeed!

Join the Waitlist!
What's included?

When you attend the In Focus Marketing Summit, you'll get:



  • Two full days and one evening dedicated to focusing on your business without distractions
  • Two nights in a cozy Indianapolis Airbnb
  • All meals (appetizers on Thursday; B, L, & D on Friday; and B & L on Saturday)
  • Access to all slides after the workshop
  • Jasmine’s guide on getting published
  • Victoria’s guide for identifying long-tail keywords
  • Headshots of your lovely self
  • Exclusive access to the In Focus Marketing Summit Facebook Group
  • Marketing tactics that will help your business grow
  • A community of photographers who want you to succeed!

Join the Waitlist!
 

This is the perfect workshop for you if you’re . . .

Longing for marketing strategies that work.

Marketing plays a huge role in the success of your business. We’ll teach you how to get your work in front of your ideal customers so you can turn them into bookings!

Struggling to book your ideal clients every time.

As a photographer, you need to genuinely love your clients. You’ll learn how to identify and speak to your best customers so that your business can thrive and you can love what you do!

Dying to leave your 9-5 to pursue photography full time.

Do you feel like you’re working two jobs with no end in sight? Improved marketing strategies may be the answer to booking more clients and saying goodbye to your cubicle!

Wishing you had more time to work on your marketing efforts.

Life is busy. We get it! Between spending time with the people you love and serving your clients, it's easy to put your marketing efforts on the back burner. But, the In Focus Marketing Summit is a chance to fully focus on your marketing strategy in a distraction-free environment!

Who should attend this marketing workshop for photographers?


The In Focus Marketing Summit is for all photographers—whether you shoot weddings, families, newborns, or whatever else!


This is the perfect workshop for you if you’re . . .

Longing for marketing strategies that work.

Marketing plays a huge role in the success of your business. We’ll teach you how to get your work in front of your ideal customers so you can turn them into bookings!

Struggling to book your ideal clients every time.

As a photographer, you need to genuinely love your clients. You’ll learn how to identify and speak to your best customers so that your business can thrive and you can love what you do!

Dying to leave your 9-5 to pursue photography full time.

Do you feel like you’re working two jobs with no end in sight? Improved marketing strategies may be the answer to booking more clients and saying goodbye to your cubicle!

Wishing you had more time to work on your marketing effort.

Life is busy. We get it! Between spending time with the people you love and serving your clients, it's easy to put your marketing efforts on the back burner. But, the In Focus Marketing Summit is a chance to fully focus on your marketing strategy in a distraction-free environment!

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7 Easy Ways You Can Stand Out as a Photographer

(Even if the Market Is Saturated)


There are a lot of photographers out there. This is an amazing thing, because the photography community is a wonderful thing to be part of!

That said, in order to succeed in the current photography market, you have to figure out a way to shine in all the noise.

Here’s a guide to help you do just that!


 

7 Easy Ways You Can Stand Out as a Photographer

(Even if the Market Is Saturated)


There are a lot of photographers out there. This is an amazing thing, because the photography community is a wonderful thing to be part of!

That said, in order to succeed in the current photography market, you have to figure out a way to shine in all the noise.

Here’s a guide to help you do just that!


 
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So, what now?
1.

Join the waitlist to be the first to find out about 2022 dates.

2.

Register for the Summit to save your bed (since this is a sleepover)!

3.

Learn proven marketing strategies & tactics that work.

4.

Implement what you learn during the Summit & in the off season.

5.

Watch your photography business grow in 2022!

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Are you ready to book your ideal clients and for your photography business to grow?!


Heck yes!

Join the Waitlist!

Are you ready to book your ideal clients and for your photography business to grow?!


Heck yes!

Join the Waitlist!